As a world-renowned sports brand, Adidas has been popular for a long time . Not only because of boost itself , there is views ,that is, Adidas boost is particularly expensive. Because of its price , more and more people though love it ,but can not offer .
From recently years, you can see from the price of adidas shoes series, you can see that it is difficult to accept the price ,and the most important for young boy ,Adidas is a sign of fashion today. I do not know whether it cooperation with Kanye Omari West, yeezy 350 and yeezy 750 are so expensive, but still hard to get one . There is also expensive for NMD, but even you have more money and it is expensive ,the most difficulty is hard to got one when release. Now someone will ask, why Adidas boost is so expensive but still so popular ? Here are some reason as below :
This is the trick which most of company have been used , we called it honey dicked .Company will cooperate with the top notch, the shoes have a strong effection and has been don enough warm-up before release , especially coupled with their appeal to fans.That is makes the foundation for popular of shoes .Take the yeezy boost as example .It is cooperate with kanye ,who the American popular singer .His affection for younger , it is huge . Kanye and his wife already revealing a bit wind in his live before release . But leave a little suspense, that will be attract more people with mysterious . Without doubt , that increase the visibility of yeezy boost
2,Limitation of quantity
This is a hunger marketing for advertise .it can be said to earn enough . Or to say yeezy, when the yeezy 750 release which limit of 9000 pairs in the the global, so that is the reason why it is popular .Because it is rare and precious, it is necessary to know that many of us are a little less than a strange feeling of affection, Adidas is with this kind of psychology, tightly grasp our desire, heart. Another view is that because Adidas boost are limitation .so it has become more attractive.